The plugin can be downloaded from Wordtracker.com’s site or by clicking this link. If you are interested in social media, branding, online pr, I definitely recommend checking out Krishna’s site, she’s like the Martha Stewart of online media in Ireland with bizgrowthnews, podcast sisters and her own range of books.

This weeks Promo Tuesday, I’m promoting Claire Boyles “Tweeting for Business Success!” seminars. Claire is a successful business coach who runs her own company Management Matters. One of Claires specialities is using Twitter for business. She plans to run a series of “Tweeting for Business Success!” Seminars in the Clarion Hotels in Dublin in August. These seminars are aimed at Twitter novices or any business owner who might be considering using Twitter for marketing purposes.

After attending this seminar you will be able to:

• Set up your own twitter account
• Have the inside knowledge of twitter etiquette
• Get your tweets Retweeted by others
• Learn about various applications to enhance twitter functions
• Gain World Wide, Irish & European exposure to key customers
• Know how to develop relationships & keep your tweeps happy

Her previous twitter seminars have been fully booked and places are strictly limited- early booking is recommended to avoid disappointment!

Weds 5th August @ 12-2.30pm

@ The Clarion Hotel, IFSC -

Price : €47 including light lunch & a great opportunity to network with other business owners

Follow Leo on Twitter : www.twitter.com/LeoFogarty

Follow Claire on Twitter : www.twitter.com/ClaireBoyles

One thing I hate about building sites targeting multiple locations is checking the serps manually in each region. The thought of manually altering the address bar from google.com to .co.uk or .com.au just irratates me.  It is such a mundane task that it should be automated and now thanks to Dave Davis and the fabulous team at Redfly Marketing it has been.

Redfly Marketing have developed a firefox plugin called Google Global. Google Global now allows you to view organic and paid Google search results as they appear in almost any location on Earth.

Some of the Features of Google Global:

• View paid and organic search results as they appear in different cities.
• View paid and organic search results as they appear in different regions.
• Open all results from countries, cities and regions in multiple tabs for easy comparison.
• View paid and organic search results from a specific IP address.
• View paid and organic search results from any US ZIP code.
• View paid and organic search results from different language results pages.
• Custom advanced saved searches.

How to use Google Global

The easiest way to use Google Global is to simply do a search for something on Google. When you see you search results page, simply right click anywhere on the search results page, select “Search Google Global” and select what geographic location you would like to see the results from. It is as simple as that.

Get Google Global

To get Google Global, just click this link

It’s great to see in these times of high unemployment and redundancies, somebody getting off their ass in Ireland and trying to do something about it. Let me introduce you to www.HalfALoaf.ie .

Halfaloaf.ie aims to provide a forum where those who are unemployed can discuss issues and offer advice to those who are new to the unemployment line. As many of the unemployed struggle to fill the working week, halfaloaf.ie offers these the chance to discuss current issues, seek things to do, obtain information on new business ideas, and barter their services.

There are several areas to visit in the site, including:

- General Forum

- Get out of the house!

- Business Network Ideas Forum (BIN)

- Sell or Swap Shop (SOS)

- Barter for Ireland

Unemployment effects everybody in Ireland with the current rate hovering around 15% and tipped to reach closer to 20% by next year. I personally have family and friends currently unemployed and the prospects out there at the moment are bleak. I encourage anybody in this position to make use of this new service available, head over to www.halfaloaf.ie now!

This weeks Promo Tuesday is for HMP Finance in Sandyford Dublin. HMP was established in 2006 and comprises 4 motivated individuals with a wealth of experience in the property, mortgage and insurance sectors.

HMP offer financial advice and financial planning services. They deal with all the major financial services providers within the Irish market, so they can ensure that they are delivering the best policy to suit your specific needs.

So What Did They Send Me?

They sent me a branded promotional pen and branded pocket calculator.

So if your looking for financial advice head over to www.hmpfinance.ie

If you want your company or product to be part of Promo Tuesday, just send something to our contact details which can be found here.

When you look at affiliate marketing more in depth, you’ll realise it’s not just a way to monetise your existing site, it is in fact a business opportunity in itself. Sometimes you’ll find offers and realise you can make more money building sites just dedicated to those offers. The offers available very from CPA (Cost Per Action) to CPS (Cost Per Sale). Online merchants/stores generally run cost per sale. Depending on the amount of products they offer a lot of online merchants offer datafeeds of their products through their affiliate programs. This allows you to build your own online store. Think about it, having your own online store, not having to deal with managing stock, processing sales, etc. and still making money?It’s a no brainer!

This is great but how do you build your affiliate store? Well I’ve found a FREE script which will allow you to do just this! It’s called Affilistore and you can find it at Affilistore.com.

So what does Affilistore do?

Affilistore allows you to pick a niche and develop a store around it. Take for example Perfumes, we could select feeds from Perfum Merchants and build it into our online store. The image below is store built using Affilistore importing feeds from Perfume Point, Cheap Smells, BeautyBay.com, SendMeScent, Jason Shankey and TheFragranceShop.

So Where’s My Affiliate Link?

When a client searches for a product, it will compare the products from all the merchant feeds you have setup as shown below, each one is an affiliate link as shown below:

So download Affilistore today and start building your own online store!

This weeks Promo Tuesday was sent to me by a link in an email. It’s for a local talent named Eoin Ryan. Eoin is an artist, illustrator, film maker and animator. He has created some award winning films such as Demon and his latest film Uncle Bill’s Barrell. Eoin also happens to come from my hometown of Skerries and recently he has started an online comic strip at SpaceAvalanche.com.

SpaceAvalanche is updated every Monday with a new strip. Eoins humour can be quite dark but if you like that sort of thing (which I do!) you should head over to SpaceAvalanche.com now!

Below find this weeks comic strip called Marine Biology:

This week for Promo Tuesday I want to introduce you to a company called PrintIt.ie .  During the week I was sent a promotional pack from Ronan Keegan, Sales Manager at PrintIt.ie . As promotional packs go, this one jumped of the table at me. It had a sample of every product they produce (which is quite a lot!).

So what did they send me? They sent me a mouse mat ( great quality, sturdy and thick, not like those flimsy ones you normally get for promotional products), Plastic Rulers, Plastic Folders, tax disc wallet, business cards, bunting and calendars. A shot of the sample products is below.

So remember next time you need to get Plastic Products or promotional products head over to www.PrintIt.ie or call Ronan on 01-4649811 . I can tell you first hand the superior quality in their products.

If you like this post and have a product you’d like to promote, please just send me something. My contact details are on the Promo Tuesday page.

When your link building for your site it is always better to get relevant links. Now there are many ways of finding relevant links, search engines, direcories, forums but one of the best ways is to see whoose linking to competitor websites or high profile websites in your niche.

There are two ways available to analyse competitors back links, one is the “link:” operator in Google, the other is Yahoo SiteExplorer. Now Google’s link operator will only show a handfull of a sites backlinks but SiteExplorer will show all backlinks but will only let you export 1000 of them.

Another problem we have with backlink analysis is the “no follow” tag. Not all links are valued equal and Google came up with PageRank to aid in solving this problem. PageRank is a value of authority assigned to a single webpage. An outbound link from a page will carry some of that PageRank. To allow webmasters control over their outbound links as webmasters do not always want to dilute their PageRank, Google introduced the “No Follow” tag. The “No Follow” tag informs Google not to pass any PageRank to the link, thus making the link have no benefit towards search engine rankings.

Not all Search Engines adopted the “No Follow” tag and Yahoo is one of them, so the problem with SiteExplorer is that it includes “No Follow” links and “Do Follow” links in its results. Well I’ve found a solution.

I’ve just begun using a firefox plugin called SEO Link Analysis by Yoast de Valk. SEO Link analysis adds to Siteexplorer the PageRank of the page that the links originate from, the Anchor Text used in the link, and offers colourcodes to explain if the link is a DoFollow link or No Follow link.

Below is a screenshot of SiteExplorer, before and after SEO Link Analysis has been installed:

SiteExplorer before SEO Link Analysis

SiteExplorer after SEO Link Analysis has been installed:

SiteExplorer with SEO Link Analysis installed

I hope this helps you with your competitor analysis!

Welcome to the first Promo Tuesday! Promo Tuesday is about promoting products/gifts given to me to review or products that I’ve come across that I like.

Recently I gave a presentation to the Fingal Business Network on Search Engine Optimisation. I was given a lovely bottle of wine for giving the presentation but this was no ordainary bottle of wine, this is a bottle from designerwine.ie.

Designerwine.ie offer personalised gifts. The bottle I recieved came with a lovely presentation stand and a personalised label with my name & description of the event described.

These gifts are perfect for weddings, parties and corporate gifts. The business is owned and run by Paul Fay.

Designerwine.ie also offer other personalised products such as chocolate and a range of accessories to complement your bottle of wine.

They offer products to suit any price range with the personalised wine starting from around €30.

I thouroughly recommend you go to www.designerwine.ie and check out their products!