This is just a rumour and hasn’t been confirmed yet. But according to Doug Scott’s Affiliate Marketing blog Affiliate Window has been loosing money paying out to Affiliates but not getting paid themselves. This has led to as it would, cashflow problems and the rumour mill is that Zanox is going to bail them out.
Like I said this is just a rumuor and there have been buy out rumours about Affiliate Window for years. If anybody can confirm let me know.
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Just a list of the latest campaigns on Max Bounty:
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The following are some of the latest CPA offers sent over by Amy my affiliate manager with MaxBounty.com
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Last night I was going through the blog and I realised after over 20 posts I hadn’t mentioned affiliate networks. Now how are you going to make money online if you don’t know where to find the offers that will pay you a commission? Well now I’m going to rectify that!
If you want to make money online there are a few ways you can monetise your website, theres google ads, banner advertising direct with the client, selling text links but probably the most succesful is affiliate marketing.
Affiliate Marketing is a performance based marketing so it pays higher commissions that adwords etc. If you generate a sale or a lead your paid a commission percentage or fee.
Some companies run their own affiliate programs but most run them through affiliate networks. Affiliate Networks are better setup to handle conversion tracking, commissions and acting as a go between for the affiliates.
So without further a do below find a list of Affiliate Networks to signup to so you can start making money!
Commission Junction
Probably the most popular affiliate network, Commission Junction also has its share of critics. Finding and joining an appropriate affiliate program is easy. CJ also makes things easy for affiliates by consolidating all payouts into one check. It displays EPC (which to CJ rather oddly means “earnings per 100 clicks”, not earnings per click). CJ is owned by ValueClick, which merged with Be Free.
LinkShare
LinkShare has more than 600 merchants in its affiliate network. Choose from categories such as books, music, flowers, fashion, computers, etc. You’ll find some big name companies here, including Dell, Nordstrom, Target, Disney and American Express. LinkShare is owned by Rakuten, which also owns the controversial OneCause toolbar.
Clickbank
Offers a huge array of downloadable products, mainly ebooks. Because it is cheap and easy for merchants to join, the quality of the products provided varies enormously, from very good to downright awful. It’s a popular place to search for overlooked niches.
Google Affiliate Network
Highly professional site with some well known brands. Clients include: America Online, Blair Corp., Bose, CompUSA, Eddie Bauer, HP Shopping, Kohl’s, L.L.Bean, PC Connection, RedEnvelope, Verizon Wireless, and more than 200 others. Formerly called Performics, which was bought by DoubleClick, which was bought by Google.
ShareaSale
A large network with plenty of programs to search through – pay-per-sale, pay-per-lead, and pay-per-click programs. More than 700 merchants. It took over FineClicks.com. Many affiliates praise this network because of its pro-affiliate and anti-parasite attitude. Highly recommended.
Affiliate Window
Professional, UK-based affiliate network. Provides more than 200 merchants to choose from, including well known brands. Offers affiliate programs for web sites running in UK pounds, US dollars and Euros. There are no minimum traffic requirements. “We are fully aware that the low traffic website of today might grow to become what we call premiere partner tomorrow,” Affiliate Window says.
AzoogleAds
This mainly performance-based ad network pays out more $3 million a month. It has more than 100 advertisers, including large companies. It promises “guaranteed highest CPA payouts” and fanatical customer support. Most of your site’s traffic must orignate within the US and Canada and you must receive more than 25,000 impressions a month.
PayDotCom
Mike Filsaime’s fast-growing ClickBank competitor, for physical products and digital products, with a number of features that ClickBank doesn’t have. PayDotCom has more than 400,000 affiliates.
Affiliate Fuel
Small affiliate-friendly affiliate network with a laudable anti-scumware policy. You need to have a United States or Canadian-based web site and a minimum of 2,000 unique visitors a day.
Click2Sales
Click2Sales is a ClickBank competitor with no set-up fees. Vendors can list digital and physical products and subscription products such as membership sites. It offers advanced tracking. Worth keeping an eye on.
clixGalore
A large affiliate network offering more than 2,450 programs. All applicants are accepted immediately, automatically.
MaxBounty
A cost-per-action network launched in 2004 by JP Sauve, who as an affiliate and merchant was disgruntled by the small payouts made to affiliates by the networks. MaxBounty promises “the highest CPAs in the market”. It accepts affiliates from all countries, and pays affiliates in their local currency from local banks, to avoid large check fees. Payments are consolidated into one check. It has added Sub-ID tracking so that affiliates can track which of their surfers signed up for what offer. This is popular with reward site affiliates. MaxBounty allows merchants to run their own affiliate program in an open marketplace format described as similar to that of the big three networks, only at a much more affordable price. Worth keeping an eye on.
ModernClick
Keith Baxter’s ModernClick affiliate network, launched in 2006, offers a wide range of products to promote in dozens of different categories. Tracking is by DirectTrack. It has pay per lead, pay per sale and some pay per click offers. You don’t have to own a website when you apply.
Panthera Network
Panthera Network makes very bold claims. It says it is the “best affiliate network in the world”. It guarantees the “top payout” for any offer advertised. Even better, if you see a higher payout on any other affiliate network, Panthera Network offers to beat the listed payout by 5%. You can choose from over 100 offers to promote. Consolidated commission checks are paid monthly on a net 15 basis for leads generated in the previous month. Has mainly pay per lead programs. Tracking is by DirectTrack. Worth keeping an eye on.
Pepperjam Network was launched in January 2008 by Pepperjam, a U.S. Internet marketing agency that has more than 100 employees. On launch day, it had dozens of advertisers, including well known brands and exclusive clients. Offers datafeeds and a chat facility for merchants and affiliates. This is a very serious attempt to compete with the big affiliate networks. Pepperjam’s founder and CEO is Kris Jones. Recommended.
Trade Doubler
Big European network with hundreds of affiliate programs from that region. Anyone who has a web site can join.
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When it comes to picking affiliate offers, its never a clear cut decision. Some offers convert, some offers don’t, its just the reality of affiliate marketing. Selecting the right offer at the right time can have such an effect on your bank balance, it can be the difference of eating at a fancy restaurant or surviving on beans and toast for the rest of the month! Therefore selecting the right offers has never been more crucial in the current times of recession.
So much of affiliate marketing comes back to Psychology. We split test our landing pages to see what colours or copy convert more, relying on what appeals to the psyche of our customers. We select our keywords for ppc carefully, trying to catch our customers in the right mindset, i.e. just before they make a purchase. When it comes to selecting our Affiliate offers it’s no different, we have to put ourselves into our customers mindset.
At the current time there is a global financial crisis. This crisis is effecting each country differently. The U.S. is expected to be out of recession by the end of the year, meanwhile here in Ireland we are in the grips of a severe recession. Unemployment is set to hit half a million this year and we have a national banking crisis along with a property crash and all forms of credit have dried up. The mindset between Irish and U.S. consumers couldnt be more different, therefore when selecting your affiliate offers consider the economics of the country of where the offer is targeted.
Considering the economics of Ireland, offers for high price luxury items won’t convert. So what will convert in a recession? Well I’m going to give you some examples of obvious ones and some not so obvious.
Gambling – Gambling seems to increase in a recession. With high job losses gambling becomes a more attractive option to generate income when all other income avenues begin to try up. Paddy Power, an irish bookie runs a very good affiliate program. A quick look at the number of jobs advertised from their corporate site shows that unlike other companies in the current climate they aren’t considering job cuts. A recent anouncement of their expansion into Australia through the acquisition of Sportsbet.com.au for €140m combined with their current job openings definitely points that their business in more recession proof than most.
Now the next offers are pretty obvious when you put yourself into the mindset of someone in a recession.
Lack of Credit – Since the banking crisis all forms of credit have dried up but people still need to conduct transactions online. Offers for prepaid credit cards should convert in the current climate. 3V a company with an irish arm have an affiliate program run through buy.at.
Utilities – In the recession people will cut luxury services all together but utilities are a necessity. Consumers will be swayed by which every utilities company offers the best deal. Both Eircom and Perlico (Irish Phone Providers) run affiliate programs through tradedoubler. Eircom are even offering up to €80 commission for people signing up to their bundle offers.
So remember when you are selecting your affiliate offers in the recession put yourself in the mindset of the consumer. Try and decide if the offer your pitching is a luxury item or a neccessity. If you know of any other offers that will convert in a recession, let me know in the comments!
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